A Copywriter Writes

What’s Inspirational About The Ad Industry or, Asking Others For A Reason To Get Up In The Morning

At the beginning of this week, at the Monday morning WIP meeting at Lucideas, we were asked what about the ad industry inspires us.

My answer was along the lines of the potential to do great creative work that changes people’s behaviour and is a lot of fun to do.

Going around the rest of the agency, there was a variety of different answers; fun of the work, changing minds, doing good, even manipulating minds in a creative way.

I thought I would extend this question to Twitter to see what people worldwide would say.

I posed the question to the advertising Twitter forum, AdBuzz.

Here’s what I got:

                            

                           

                              

                            

                              

                              

                               

                             

                              

                             

                                                                           

                            

                             

                             

Something to definitely scroll through every once in a while to serve as hint on those days where you seem to forget why you’ve gotten yourself into this insane industry and why your love for it stretches to the borders of oblivion.

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